Allstora, Inc.
The bookstore for all stories.
Funding history
About Allstora, Inc.
How much funding has Allstora, Inc. raised?
Allstora, Inc. has raised $1.6M in total funding.
Where is Allstora, Inc. headquartered?
Allstora, Inc. is headquartered in Santa Monica, CA.
What does Allstora, Inc. do?
The bookstore for all stories.
What problem does Allstora, Inc. solve?
Readers from LGBTQ+ and other underrepresented communities want books that reflect their specific identities, which generic bookstores don't curate for.
What's Allstora, Inc.'s solution?
Allstora is an online bookstore that organizes books by genre and by sexual, gender, and racial identity, and recommends titles based on the identities a shopper selects, with a paid membership offering discounted pricing.
What makes Allstora, Inc. different?
100% of book profits fund the Rainbow Book Bus, a specific, stated cause tied directly to purchases.
What makes Allstora, Inc. notable?
Allstora, an online bookstore that shares profits with authors, was co-founded by RuPaul Charles and NYT-bestselling author Eric Cervini.
Leadership
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Free to use in articles, research, and reference works. Stable URL, will not change. Data on this page last updated August 27, 2026.