California Naturals, Inc. has raised $36.0M in total funding. The most recent round was Series B.
California Naturals, Inc. is headquartered in Los Angeles, CA.
California Naturals sells clean, natural hair, body, kids', and men's personal care essentials (shampoo, conditioner, body wash) online and in stores.
Products are women founded and led, sulfate/paraben/silicone-free, packaged in PCR plastic bottles, and Leaping Bunny certified cruelty-free, with coverage from Vanity Fair, Oprah Daily, and New Beauty.
Founded in 2023 by Shelby Wild, the clean personal-care brand has raised roughly $40M from investors including Ambarone Ventures and Scoop Ventures.
Free to use in articles, research, and reference works. Stable URL, will not change. Data on this page last updated August 27, 2026.